When a company talks about its core values, often what you get is a page of long platitudes. Every company, a cookie-cutter example of the next. It almost feels like there is a corporate values template out there somewhere and everyone is following the instructions to “cut-and-paste Your Name here”.

At Spectrum, we spent some time looking back at the example only a select few companies could share. Those pioneers who built their brands based on the value of their employees, a steady stream of quality products, and over 80 years of real corporate integrity.

We believe our first responsibility is to the end consumer and all who use our products. Where quality and responsible sourcing expand brand trust and loyalty for our clients. We will consistently strive to reduce our costs in order to maintain reasonable and responsible prices. Our suppliers and clients must have an opportunity to make a fair profit. We will service clients and consumers promptly and accurately delivering as promised.

We are responsible to our employees valuing each for their diverse and unique contributions, fostering a trusting and inclusive environment where individuals are empowered to achieve more. They must have a sense of security in their jobs with an equal opportunity for development. We will provide competent and ethical management that champion the values, mission, and corporate vision.

We believe in the importance of community and the exponential value of service and humanity. We maintain the best way to inspire change is by leading it, and understand the importance of being real, and the value of being kind.

Finally, we recognize the trust and opportunity given to us by our investors and board. We pledge to do our best, experiment with new ideas, and embrace a culture of innovation. We will practice responsible spending and deliver on business goals. We will continually strive to build the best products, champion the simplest solutions, question assumptions, exceed expectations, and deliver as promised.